Privacy policy
TODO(Paul): fill in the controller details below and review this policy before launch, and again whenever a new tool (email provider, analytics, shop, ads) is added. This is a starting template, not legal advice.
Who we are
Smart Dog Fix (www.smartdogfix.com) is run by [TODO: legal name / trading name], [TODO: postal address], United Kingdom. We are the data controller for personal data collected through this website. Contact: hello@smartdogfix.com.
What we collect and why
| Data | When | Purpose | Lawful basis |
|---|---|---|---|
| Name and email address | When you sign up for our free printable or emails | Send you the printable and occasional training tips | Consent (you can withdraw at any time) |
| Name, email and message | When you contact us | Reply to you | Legitimate interests |
| Purchase details | When you buy a digital guide (future) | Deliver your purchase, meet tax and accounting duties | Contract; legal obligation |
| Technical data (e.g. IP address, browser) | When you visit the site | Deliver the site securely via our hosting provider | Legitimate interests |
Who we share data with
We use trusted service providers to run the site, and they process data on our behalf:
- Website hosting and security: Cloudflare TODO: confirm once deployed
- Email list provider: TODO: add provider name once chosen
- Digital product sales: TODO: e.g. Payhip, once set up
Some providers may process data outside the UK. Where they do, we rely on appropriate safeguards such as UK adequacy regulations or the International Data Transfer Agreement/Addendum.
We never sell your personal data.
Affiliate links
If you click a link marked Ad and go to a retailer, that retailer may use cookies or similar technology to record that you came from us. Their own privacy policy applies to what happens on their site. See our affiliate disclosure and cookie policy.
How long we keep data
- Email list: until you unsubscribe.
- Contact messages: up to 12 months after our last reply, unless we need them longer.
- Purchase records: as long as UK tax law requires.
Your rights
Under UK GDPR you have the right to access, correct or delete your data, to object to or restrict processing, to data portability, and to withdraw consent at any time. Email us to exercise these rights. If you're unhappy with how we've handled your data, you can complain to the Information Commissioner's Office (ICO).
Changes
We'll update this page if anything changes and show the date at the top.